About Blue Highway Radio

WSJX Digital Radio. Jacksonville, Florida

James Gatlin

Creator, Administrator, and Florida Native

There’s something timeless about the sound of a steel guitar echoing at sunset, a blues riff that hits just right after a long day, or a soft rock classic that transports you back to simpler times. At Blue Highway Radio, we believe music isn’t just background noise—it’s the soundtrack to life’s most meaningful moments.

Broadcasting from the heart of the St. Johns River region in Jacksonville and streaming across the entire nation, Blue Highway Radio is your digital home for authentic Country, Blues, and Soft Rock. Whether you're cruising down a country backroad, hiking through the pines, working remotely, or relaxing at home, we’re here to keep you company with music that feels like home.

Music That Moves With You

Our carefully curated playlist blends the golden classics with handpicked gems from today’s most soulful artists. From the storytelling depth of Willie Nelson and George Strait to the gritty emotion of B.B. King and the laid-back harmonies of Fleetwood Mac and Eagles, Blue Highway Radio delivers a sound that’s both nostalgic and refreshingly real.

We don’t just play songs—we create atmosphere. Whether you're sipping coffee on the porch, powering through a workday, or embarking on a cross-country road trip, our seamless blend of genres keeps your spirit lifted and your heart in tune.

Listen Anywhere, Anytime

One of the best things about Blue Highway Radio? You’re never far from a good tune.

Our platform is built for modern listeners. Visit us online at bluehighwayradio.com, or better yet, add our web app directly to your smartphone’s home screen—it works just like a native app, with no downloads required. Fast, free, and always on.

And if you’re in the living room, flip over to Roku TV Channel “Live365”, search for Blue Highway Radio, and let our signal fill your space with good vibes.

More Than Just a Stream—A Legally Licensed Station

As a licensed radio station, Blue Highway Radio isn’t just another playlist on the internet. Our legal compliance means you can confidently play us in your small business—your coffee shop, boutique, auto repair garage, or restaurant. No licensing headaches, no legal gray areas. Just great music that enhances your customer experience and reflects your brand’s down-to-earth character.

Picture this: your customers walking in to the warm tones of Chris Stapleton, followed by a smooth Muddy Waters cut, then easing into a CCR favorite. That’s the Blue Highway difference—music with soul, curated with care.

Join the Journey

Blue Highway Radio is more than a station—it’s a community. A digital campfire where music lovers from Jacksonville to Seattle, from the swamps to the mountains, come together through shared sound. We’re inspired by the open road, the river’s flow, and the stories songs tell.

So wherever you are, and whatever you’re doing, turn on, tune in, and ride the Blue Highway.

📻 Listen live at www.bluehighwayradio.com
📱 Add us to your home screen for instant access
📺 Find us on Roku via Live365
🏢 Play us legally in your small business—no extra fees, no fuss

Let the music move you. Let the journey continue.

This is Blue Highway Radio—where the soul of the South meets the sound of America.